Twitter Acquires Data Analysis Startup Lucky Sort

Twitter has acquired Lucky Sort, a startup that specializes in data visualization, the two companies announced Monday. The terms of the deal were not disclosed.

Lucky Sort was founded two years ago and launched its first product called TopicWatch last February. TopicWatch let users analyze real-time trends on social media (including Twitter) as well as from other news sources. As part of the acquisition, Lucky Sort will shut down its services in the coming months.

"Our goal was to make huge document sets easier to analyze, summarize and visualize by building elegant and user friendly tools for text analysis," Noah Pepper, CEO of Lucky Sort, wrote in a blog post. Today I’m very excited to announce that our journey has entered a new phase: Lucky Sort has been acquired by Twitter!" Twitter confirmed the acquisition in a tweet.

The startup will move to San Francisco where it will join Twitter's revenue engineering department.
Twitter has acquired multiple startups in the data space in recent months, including the scalable computing company Ubalo and the social TV analytics company Bluefin Labs.

Mashable composite. Images via Twitter, Lucky Sort