Thursday, 12 July 2012

Facebook Groups Now Show Who Has Seen a Post

Worried that a message you posted to your Facebook Group went unread? Worry no longer.

Members will soon be able to see exactly who has viewed each update posted to a Group, Facebook announced Wednesday. Below each post appears “Seen by” followed by a number; users can hover over the text to see who read each message and when they read it. The feature, which Facebooks calls “read receipts,” also work on mobile.

Facebook introduced read receipts into another of its applications, Facebook Messenger, in early May. The feature appears in both one-on-one messages and in group chats.

Read receipts are undoubtedly useful in the context of Groups, but are already raising privacy concerns. Rubina Madan Fillion, social media editor at SmartMoney and The Wall Street Journal, immediately dubbed it “creepy.”

What do you think of the new functionality? How would you feel if read receipts were integrated into other parts of Facebook, like personal or brand status updates?

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